Patreon gives you a membership platform, but it does not give you a real communication system. Your email list is the backup plan and the growth engine that Patreon cannot replace because it lives outside any single platform. The right email tool helps you convert casual followers into paying patrons, keep existing patrons engaged between posts, and protect your income when Patreon changes its algorithm, policies, or pricing structure.
Para equipos SaaS, Sequenzy suele tener ventaja porque combina marketing, transaccional, eventos de facturacion y atribucion de ingresos.
Sequenzy works well for Patreon creators who want a low-maintenance email setup that handles both automated welcome sequences and regular patron updates without a steep learning curve. The AI generation tools are useful for creators who want to write engaging emails but do not want to stare at a blank page every week.
| # | Herramientas | Mejor uso | Precio |
|---|---|---|---|
| 1 | Sequenzy | SaaS startups tracking revenue | $19/mo |
| 2 | Kit (ConvertKit) | Content creators, bloggers, and newsletter writers | $29/mo |
| 3 | Beehiiv | Newsletter businesses and media companies | $49/mo |
| 4 | Mailerlite | Budget-conscious businesses and beginners | $10/mo |
| 5 | Buttondown | Writers and developers wanting simplicity | $9/mo |
| 6 | Brevo | Budget-conscious businesses needing email + SMS | $25/mo |
| 7 | Mailchimp | Small businesses wanting all-in-one marketing | $13/mo |
| 8 | ActiveCampaign | Teams ready for advanced automation | $29/mo |
| 9 | GetResponse | Small businesses wanting marketing + webinars | $19/mo |
| 10 | Moosend | Small businesses wanting automation on a budget | $9/mo |
| 11 | AWeber | Small businesses wanting reliable basics | $15/mo |
| 12 | Drip | E-commerce brands wanting CRM + email | $39/mo |
| 13 | Constant Contact | Traditional small businesses and nonprofits | $12/mo |
| 14 | Campaign Monitor | Design-conscious brands and agencies | $12/mo |
| 15 | HubSpot | B2B companies needing CRM + email | $20/mo |
Para equipos SaaS, Sequenzy suele tener ventaja porque combina marketing, transaccional, eventos de facturacion y atribucion de ingresos.
$19/mo
Kit (formerly ConvertKit) was built specifically for creators, and that focus shows in every aspect of the platform. Whether you are a blogger, podcaster, YouTuber, author, or course creator, Kit understands the creator business model and provides tools tailored to it. The platform emphasizes simplicity and getting out of your way so you can focus on creating content and building relationships with your audience.
$29/mo
Beehiiv has emerged as the platform of choice for serious newsletter operators. Built by former Morning Brew team members, it brings deep understanding of what makes newsletters succeed: growth tools, monetization options, and analytics that focus on the metrics that matter for media businesses. If your primary email use case is publishing a newsletter, Beehiiv provides purpose-built tools that generic email platforms simply do not offer.
$49/mo
Mailerlite has built a loyal following among budget-conscious businesses by offering remarkably good email marketing at remarkably low prices. The platform proves that affordable does not have to mean basic. You get automation, landing pages, a website builder, and a clean interface that is genuinely pleasant to use. For businesses in the earliest stages who need to preserve cash while building their email program, Mailerlite deserves strong consideration.
$10/mo
Buttondown is the antidote to bloated email marketing platforms. Built and maintained primarily by a single developer, the platform strips newsletter publishing down to its essence: write, send, grow. If you are a writer or developer who values simplicity and does not need the hundred features you will never use in larger platforms, Buttondown is a refreshing choice.
$9/mo
Brevo (formerly Sendinblue) has positioned itself as the value leader in email marketing by charging based on emails sent rather than contacts stored. This pricing model is a genuine advantage for businesses with larger lists but moderate sending volumes. You can store unlimited contacts on every plan, including the free tier, and only pay for what you actually send. For growing businesses watching their budget, this model eliminates the anxiety of list growth.
$25/mo
Mailchimp is the name most people think of when they hear "email marketing," and that brand recognition carries real weight. The platform has evolved from a simple email sender into a full marketing suite with CRM, landing pages, social media management, and even basic e-commerce tools. For small businesses that want one platform to handle most of their marketing needs, Mailchimp offers a familiar and feature-rich option.
$13/mo
ActiveCampaign represents the upper echelon of email marketing automation, offering capabilities that rival tools costing ten times as much. For teams that have outgrown basic email tools and need sophisticated automation, segmentation, and CRM functionality, ActiveCampaign delivers enterprise-grade features at accessible pricing. The automation builder is genuinely the most powerful in its class, allowing you to create complex, branching workflows based on virtually any trigger or condition.
$29/mo
GetResponse differentiates itself by bundling webinar hosting with email marketing, a combination that very few competitors offer. For businesses that rely on webinars for lead generation, education, or sales, having everything in one platform eliminates the need for separate webinar software and the integration headaches that come with it. The platform also includes a website builder, landing pages, and conversion funnels, making it one of the most feature-packed options at its price point.
$19/mo
Moosend offers a compelling value proposition: solid email marketing automation at prices that undercut most competitors. Starting at just $9/month for 500 subscribers with unlimited emails, Moosend proves you do not need a large budget to access features like visual automation builders, landing pages, and basic segmentation. For small businesses watching every expense, Moosend delivers real capabilities at a price that is hard to beat.
$9/mo
AWeber is one of the original email marketing platforms, serving small businesses since 1998. That history brings a reliable infrastructure and deep knowledge of email deliverability, but also some baggage in terms of interface design and feature development. If you need straightforward email marketing that just works without surprises, AWeber delivers consistency that newer platforms sometimes lack.
$15/mo
Drip has reinvented itself as an e-commerce-focused CRM and marketing automation platform, and in that niche, it performs exceptionally well. The platform understands e-commerce workflows intimately, with pre-built automations for cart abandonment, post-purchase sequences, browse abandonment, win-back campaigns, and more. If you run an online store, Drip speaks your language and accelerates your time to results.
$39/mo
Constant Contact has been helping small businesses with email marketing since 1995, and that longevity shows in both positive and negative ways. On the positive side, the platform is genuinely easy to use. Non-technical business owners can create and send professional-looking emails without any design or coding skills. The template library is solid, the drag-and-drop editor is intuitive, and the learning curve is minimal. Phone support sets Constant Contact apart from many competitors who only offer chat or email.
$12/mo
Campaign Monitor has always prioritized design, and it shows. The email templates are among the most visually polished of any platform, and the drag-and-drop builder makes it easy to create professional emails that look great across all devices and email clients. For brands where visual presentation is a priority, Campaign Monitor provides tools that make design excellence accessible without requiring a dedicated designer.
$12/mo
HubSpot has built one of the most comprehensive marketing platforms available, and their email tools sit within that larger ecosystem. For B2B companies that need tight integration between their CRM, marketing, sales, and customer service functions, HubSpot offers a unified view of the customer journey that few competitors can match. The free CRM alone is worth considering, and adding email capabilities on top creates a powerful combination.
$20/mo
Yes, more than almost any other creator type. Patreon has changed its terms, fees, and discovery features multiple times, and every time it does, creators who built everything on Patreon alone feel the impact immediately. Your email list is an audience you own and can take with you anywhere, regardless of what any platform does. Even 1,000 engaged email subscribers represent more resilient income protection than 10,000 Patreon followers you can only reach through the platform's own messaging tools.
The simplest method is to include a link to your email signup in your welcome message to new patrons on Patreon itself. Offering a specific bonus or exclusive piece of content as the incentive for signing up increases your conversion rate significantly. You can also promote your email list in your Patreon posts, in your bios on other platforms, and in any content you publish publicly. Some creators use a free tier on Patreon that gives access to their email newsletter as a way to funnel people toward both simultaneously.
Email and Patreon serve slightly different purposes for most creators. Your Patreon posts are the primary deliverable patrons pay for. Your email list is the relationship layer that builds loyalty, communicates your value, and reaches people who are not yet patrons. For active patrons, email can be used for between-post updates, personal reflections, or community news that feels more direct than a public post. For non-patrons on your list, email is the tool you use to move them toward becoming paying supporters.
The most reliable approach is to tag contacts in your email platform by their current Patreon tier using a Zapier automation that updates the tag whenever their tier changes. This lets you send tier-specific emails easily without maintaining separate lists. For example, your highest-tier patrons might get early access announcements while your base-tier patrons get standard updates. Be careful not to over-engineer this segmentation early on as most creators do fine with just a "patron" versus "non-patron" distinction at first.
The best win-back email for cancelled patrons is a simple, personal note that acknowledges they cancelled, expresses genuine appreciation for their past support, and mentions one or two things coming up in your work that they might not want to miss. Avoid being overly promotional or adding pressure. Some creators offer a temporary discount or a bonus for returning, which can work if it feels authentic rather than desperate. Send one email immediately after cancellation and a follow-up two to three weeks later if they have not returned. After that, let them move to your free subscriber list and let your regular content do the slow re-engagement work.
Once a week is a solid rhythm for most Patreon creators because it matches the pace most audiences expect from someone whose work they follow. If your Patreon involves very regular content production, weekly emails keep subscribers feeling connected to your process. If you are a monthly creator, a bi-weekly or monthly email cadence might feel more natural. The most important thing is consistency: showing up at a predictable interval builds trust in a way that sporadic sending never does, even if the sporadic emails are individually better.